Clear the Air Movement

Every day, people unknowingly bring toxins into their environment.

Harsh chemicals like formaldehyde are masked in synthetic air fresheners, and those mystery ingredients may be endangering your health.

We do air freshening naturally with plant-based essential oils. No surprise chemicals or toxins. Just natural and safe air care that’s good for body and mind.

Our mission to clear the air started with co-founder Andrew Miller.  

Andrew grew-up in Hagersville, Ontario, Canada, the site of the notorious Hagersville tire fire, which burned for 17 days and released countless toxins into the air. As a child, he saw his community suffer from health issues caused by the pollution. And after overcoming cancer, he began paying close attention to the toxins in our air.  

Andrew’s story is the inspiration behind Purple Frog. We believe that we are what we breathe. And that’s why we are clearing the air with natural air freshening that’s safe for everyone.

Synthetic air fresheners vs. natural air fresheners

How is fresh is your air freshener?

Synthetic air fresheners are full of harsh chemicals which can pose a risk to your health.

Compare that with our natural air fresheners made with plant-based essential oils.

Air Fresheners

Giving back to the planet

Good for you and good for the planet.

As a proud member of 1% For the Planet, we dedicate a portion of sales to environmental protection efforts around the world.

1% For the Planet is a community of like-minded businesses that dedicate one percent of their revenue to environmental causes. Collectively, they contribute to non-profit organizations that protect valuable ecosystems and encourage sustainable energy production.

Join the Movement

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